Ever heard of Domo?

Those not in the know are probably scratching their heads after visits to 7-Eleven convenience stores. That’s because Domo, the mascot of Japan’s NHK television station, has expanded his empire to include Slurpees, bad coffee and truly terrible hot dogs. The gassy, meat-loving, apple-hating, egg-born cave-dweller can be seen on 99 cent coffee cups and other products. (You can check out lots of pictures at Top Cultured, or just head on down to your local 7-Eleven.)

It’s not Domo’s first foray into American retail: In 2008 the character was used in Target’s Halloween promotions.